Digital Asset Management Software Market Trends/Analysis
The Digital Asset Management Software Market is predicted to develop at a healthy CAGR between 2016- 2022, states the recent Market Research Future (MRFR) analysis. Digital asset management software, simply put, is an effective solution for companies to store, organize, share, retrieve, and find the digital files in the organization from outside as and when needed.
Various factors are propelling the global digital asset management software market share. According to the recent MRFR report, such factors include growing demand among enterprises for managing digital assets, rising focus on digital marketing, the proliferation of digital content, increasing use of the remote working system during the COVID-19 pandemic, and demand for collaborative digital workflow for marketing activities and sales. Additional factors adding market growth include reduction of operational price and the need to meet government mandates for maintaining the transparency of operations.
On the contrary, lack of capabilities and training to manage such advanced solutions, and high initial investment are factors that may limit the global digital asset management software market growth over the forecast period.
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Key Players
Eminent contenders profiled in the global digital asset management software market report include MediaBeacon Inc. (U.S.), Celartem Inc. (U.S.), Widen (U.S.), CELUM (Austria), EMC Corporation (U.S.), Cognizant Technology Solutions (U.S.), HP (U.S.), IBM Corporation (U.S.), Adobe Systems (U.S.), and Oracle Corporation (U.S.), among others.
Market Segmentation
The MRFR report highlights an inclusive segmental analysis of the global digital asset management software market based on component, application, deployment type, organization size, and end user.
By component, the global digital asset management software market is segmented into service and solutions. Of these, solutions will lead the market over the forecast period.
By application, the global digital asset management software market is segmented into broadcast and publishing, marketing, and enterprise. Of these, the marketing application will dominate the market over the forecast period.
By deployment type, the global digital asset management software market is segmented into on-premise and cloud. Of these, the on-premise deployment type segment will have a major share in the market over the forecast period.
By organization size, the global digital asset management software market is segmented into large enterprises and small medium enterprises. Of these, the small and medium enterprises will command the largest share in the market over the forecast period.
By end user, the global digital asset management software market is segmented into travel and tourism, education, healthcare, manufacturing, consumer goods and retail, BFSI, media and entertainment, and others. Of these, media and entertainment will spearhead the market over the forecast period.
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Regional Analysis
Based on the region, the global digital asset management software market report covers the growth opportunities and recent trends across the Asia Pacific (APAC), North America, Europe, the Rest of the World (RoW). Of these, North America will dominate the market over the forecast period. Growing governmental concern towards the environment, such as to save paper, increasing adoption of cloud technology, pervasive evolution of social media, demand for analytics, and availability of customized tools for consumers are adding to the global digital asset management software market growth in the region.
The global digital asset management software market in the APAC region is predicted to have healthy growth over the forecast period. Increasing adoption of digital and cloud technology among large and SMEs to augment employee productivity is adding to the global digital asset management software market growth in the region.
The global digital asset management software market in Europe is predicted to have admirable growth during the forecast period, and in the Rest of the World is predicted to have sound growth over the forecast period.
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Market Research Future (MRFR) is a global market research company that takes pride in its services, offering a complete and accurate analysis with regard to diverse markets and consumers worldwide. MRFR’s approach combines the proprietary information with various data sources to give an extensive understanding to the client about the latest key developments, expected events and about what action to take based on these aspects.
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